Exam MB2-868, Course 80293A :
About this Course :
This course discusses the scheduling process, scheduling
engine, and scheduling service activities in detail since they are key entry
points in the scheduling process. It also discusses how to use service
scheduling in situations that have complex scheduling requirements.
Audience Profile :
This course is designed for new partners and customers of
Microsoft Dynamics CRM that want to learn about the available service
scheduling features in the Microsoft Dynamics CRM product.
After completing this course, students
will be able to:
·
Identify key service scheduling concepts
·
Compare service scheduling business scenarios
·
Understand the service scheduling process flow
·
Set up work schedules for users, facilities or
equipment
·
Close, cancel or reschedule a service activity
·
Learn how service activity records synchronize
with Microsoft Office Outlook
·
Incorporate customer preferences when scheduling
service activities
Prerequisites:
Before attending this course, students must have:
·
General working knowledge of customer
relationship management
·
General understanding of business processes
·
General working knowledge of Microsoft Windows.
Detailed Curriculum :
Module 1: Introduction :
This module discusses the scheduling process, scheduling
engine, and scheduling service activities in detail since they are key entry
points in the scheduling process.
Lessons :
·
Service Scheduling Overview
·
Service Scheduling Scenarios
·
Service Scheduling Process
·
Working with Service Activities and the Service
Calendar
·
Closing, Canceling, or Rescheduling a Service
Activity
·
Using Charts and Reports to Analyze Service
Activities
·
Lab: Create a Service Activity with a Selection
Rule
Module 2: Advanced Topics :
This module presents how to use service scheduling in
situations that have complex scheduling requirements.
Lessons :
·
Understanding the Service Activity Scheduling
Engine
·
Resources, Services and Selection Rules
·
Incorporating Customer Preferences
·
Resource and Service Capacity Requirements
·
Understanding Sites and Same-Site Requirements
·
Lab: Schedule a Service with a Same-Site
Requirement
Exam MB2-868, Course 80290A :
Marketing Automation in Microsoft
Dynamics CRM 2011:
About this Course :
This course introduces you on how to use Microsoft Dynamics
CRM to extend the effectiveness of your marketing department and provides
context of how to use things such as marketing campaigns, marketing lists, and
campaign templates in Microsoft Dynamics CRM. It also discusses the role of
campaign activities and marketing lists in campaigns and discusses how to
associate sales literature, target products and price lists with marketing
campaigns.
Audience Profile:
This course is designed for new partners and customers of
Microsoft Dynamics CRM that want to learn about the available marketing
features in the Microsoft Dynamics CRM product.
Prerequisites:
·
General working knowledge of customer
relationship management
·
General understanding of business processes
·
General working knowledge of Microsoft Windows.
After completing this course,
students will be able to:
·
Examine the benefits of closed loop marketing
·
Create and use marketing lists
·
Introduce quick campaigns and marketing
campaigns
·
Plan marketing campaigns and create and use
templates & import leads
·
Associate sales literature, target products and
price lists with marketing campaigns
·
Capture and manage campaign responses
·
Create and manage sales goals for individuals
and teams within your organization
·
Use Personal Charts, System Charts, and
Dashboards to analyze marketing info.
Detailed Curriculum :
Module 1: Introduction :
This module introduces you on how to use Microsoft Dynamics
CRM to extend the effectiveness of your marketing department and provides
context of how to use things such as marketing campaigns, marketing lists, and
campaign templates in Microsoft Dynamics CRM.
Lessons :
·
Benefits of Closed Loop Marketing
·
Creating and Using Marketing Lists
·
Marketing Campaigns and Quick Campaigns
·
Quick Campaigns
·
Introduction to Marketing Campaigns
·
Creating a Marketing Campaign
·
Creating and Using Campaign Templates
·
Importing Leads
·
Lab: Quick Campaigns
·
Lab: Create a Marketing Campaign
Module 2: Implementing and Managing
Marketing Campaigns:
This module discusses the role of campaign activities and
marketing lists in campaigns. It also discusses how to associate sales
literature, target products and price lists with marketing campaigns.
Lessons :
·
Campaigns, Campaign Activities and Marketing
Lists
·
Creating and Using Email Templates
·
Sales Literature, Products and Price Lists
·
Distributing Campaign Activities
·
Capturing and Viewing Campaign Responses
·
Working with Campaign Responses
·
Lab: Create a Campaign Response
Module 3: Analysis, Reporting and
Goals :
This module discusses the built-in marketing reports that
can be used to review campaign performance and compare campaigns. It also
explains how to create and manage sales goals within the organization.
Lessons:
·
Analyzing Marketing Information with Lists,
Views and Charts
·
Working with Reports
·
Creating and Managing Marketing Goals
·
Creating Charts
·
Customizing and Working with Dashboards
·
Lab: Create a Personal Chart for Appointments
·
Lab: Goal Management
No comments:
Post a Comment